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DATA ANALYTICS

Get in the know

Insight contains 100+ pre-loaded interactive visualizations that show data such as interest rates, engagement, account types, and more. It's the simplest way to understand your users and how to position yourself against your competitors.

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See what your competitors are up to

It works like this. When users add their internal and external accounts into the MX platform you get instant access to collective user data about your competitors.

Instantly understand complex data

You don't need a degree in statistics to understand Insight. Every chart is clean and alluringly readable; every data point can be exported straight to excel. Simple is good.

Enable smart marketing

You'll know where your users have car loans, mortgages, checking accounts, and you can use that info to fine-tune your marketing campaigns against those specific competitors.

View 100+ Pre-loaded Interactive Visualizations

You can sort, order, and drill into any data point you like. Below are some of the visualizations included with Insight:

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Total users over time

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Logins by month

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Accounts per user

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Users with direct deposit

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Total transaction volume

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External mortgages by interest rate

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Average balance per checking account

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Total users with mortgages

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Active mobile users by month

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Logins per active user

Cohesive Integration

Insight connects directly to your core banking, creating a cohesive integration experience

Made for Marketers

You can figure out Insight in just a few minutes, and you don't need expertise in statistics to do it.

Smart & Simple

Insight gives you the information you need to create adaptive, customer-centric offers.

Go ahead, outsmart
your competition

Be the first financial institution in your region to get Insight, and you'll be the first to get the inside scoop on your competitors. Use that information to craft compelling strategies to better serve current and potential users—and win market share.

If you don't get there first, your competitors gladly will. They'll peer under your hood, and they won't ask permission.

Personalized marketing

Target lets marketing executives put Insight to use. Create segments based on Insights data sets, deploy adaptive offers, and start tracking a campaign in under five minutes with absolutely no assistance from IT.

See the MX platform in action.

Ask for a demo today.